Instagram Pets blog — get in touch and start an guest blogging campaign!
It is worth selecting niche bloggers that write about : Pets, it may be a good idea to pitch Animal Planet. Normally there are about 33.5K likes below each of posts this may be OK for your business, but the decision is still up to you.
A good estimation of Animal Planet ad profitability is the ER, or the Engagement Rate. It is calculated as the average number of likes per follower. Thus, for @animalplanet it is approximately 1.07%.
For now Animal Planet Instagram account has about 3.1M followers. It should be treated as a relatively good (or bad) value depending on the niche average.
Celebrities and top Pets bloggers seldom publish their guest post prices. Although the cost of Animal Planet guest blogging could be calculated by Insta.Surf own formula. We expect the price of Animal Planet guest post in instagram.com/animalplanet to be ~ $6600.
We assume the actual audience reached by the paid promotion to be about 12% of the overall subscribers number. Thus, you can expect the Animal Planet engaged followers number of 3960.