Instagram Food blog — get in touch and start an guest blogging campaign!
It is worth selecting niche bloggers that write about : Food Media, it may be a good idea to pitch Food Network. Normally there are about 10.3K likes below each of posts this may be OK for your business, but the decision is still up to you.
A good estimation of Food Network ad profitability is the ER, or the Engagement Rate. It is calculated as the average number of likes per follower. Thus, for @foodnetwork it is approximately 0.10%.
For now Food Network Instagram account has about 10.2M followers. It should be treated as a relatively good (or bad) value depending on the niche average.
Celebrities and top Food bloggers seldom publish their guest post prices. Although the cost of Food Network guest blogging could be calculated by Insta.Surf own formula. We expect the price of Food Network guest post in instagram.com/foodnetwork to be ~ $2000.
We assume the actual audience reached by the paid promotion to be about 12% of the overall subscribers number. Thus, you can expect the Food Network engaged followers number of 1200.